The Journey of Ayur Organic

Ayur Organic started back in 2003 when Joe started selling Ayurvedic products from a humble and simple local set up back in Australia. The interest and enthusiasm for Ayurvedic products portrayed by the community inspired Joe to step into action by introducing a wide range of  common Ayurvedic products. By 2009 Ayur Organic was distributing and selling over 500 products in Australia and beyond.


As business expanded globally Joe wanted to assist people to make simple dietary and lifestyle changes together with amazingly efficacious and side-effect free herbal remedies. We at Ayur Organic take great joy in helping people from all walks of life with our complete range of natural, authentic, health-balancing remedies. We’re a small team, which means we are closer to you for a telephonic conversation or a chat by email. We continue to provide organically grown,  sustainably grown and fairly traded  products .


AyurOrganic NZ was launched in New Zealand by Nisha my wife and myself Brilly, through our New Zealand registered holding company EchoEarth Limited. We live in Masterton, Wairarapa with our three children.


In last two decades living in multiple countries we faced challenges in trying to find good quality, non-GMO, all-natural, and organic products for our family. Both online and retail shopping for products that are free of synthetics, artificial ingredients, harmful dyes and toxic chemicals was difficult for us and our friends. It was for this very reason, we dived into, when an opportunity  to launch AyurOrganic in New Zealand was presented to us by Joe. 

We love to provide a safe place to shop for all-natural products that are created without harsh chemicals, toxins, and/or artificial ingredients which we feel comfortable using on ourselves and our children.


Through Ayursim we look forward to write our stories, experiences, knowledge and wisdom learned during our effort to understand ways to lead a sustainable life, a life in balance with nature and closer to our communities we live in. 

Make life simple and pick what suits you and your family has been our success mantra.


Do to others, what you want others to do to you, is a phrase we always strongly believed in.